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Top 10 Shopify themes and templates for each categories in 2024 – Free and Paid

As you might know, to attract your customers and encourage them to make a purchase, your Shopify store must catch their attention. So, choosing the right Shopify themes & templates is one of the important processes in building your online store. I did research and summed up the top 10 Shopify themes suitable for each business segment.

What are Shopify themes?

Shopify themes dashboard

First, let’s get a deeper understanding of Shopify themes and templates. It’s your store layout showing how you distribute and arrange products, prices, or functional activities to help shoppers enjoy and easily find what they want. Besides, it also expresses your style and personality through color.

Shopify offers two options: free Shopify themes and paid Shopify themes, depending on your budget and need to choose the good ones. With a variety of designs suited for different industries and packed with features like mobile responsiveness and large product galleries, Shopify themes jumpstart your online store’s unique look and functionality.

Highlight Shopify theme features

If you’re looking to make your products the real stars of the show, then the Shopify theme might be your perfect match! It’s like having a built-in spotlight for your merchandise. Here’s what makes it so special:

  • Product Focus: Highlight boasts functionalities specifically designed to showcase products. This includes unique icon badges on product grids, custom content blocks for detailed product descriptions, and the ability to leverage meta fields to display even more unique product information.
  • Visual Storytelling: High-resolution visuals are emphasized with features like image galleries, image hotspots for interactive exploration, and zoom functionality for product close-ups. You can also create lookbooks to curate product collections and visually tell your brand story.
  • Customization Options: While the theme offers a modern design aesthetic, it allows for customization through color schemes, typography adjustments, and layout tweaks.
  • Mobile-Friendly: The theme is responsive, ensuring your store looks great and functions flawlessly across all devices, from desktops to smartphones.

Now, let’s discover the top highly recommended Shopify themes for each category:

  • Clothing  and Fashions
  • Artists
  • Jewelry and Accessories
  • Food and Drink
  • Home and Decor
  • Beauty and Cosmetic

Shopify themes & templates for clothings and fashions

Free Shopify themes


Dawn - free shopify theme

A Shopify theme can help put your products in the spotlight. Dawn is designed for a quick setup and a beautiful browsing experience on all devices. This mobile-first theme prioritizes clean lines and a modern aesthetic, letting your products take center stage with high-quality visuals.


SuitUp-  free shopify theme

Another free Shopify theme for clothing stores, SuitUp, will surprise you. It empowers you to create a beautiful website and gives your business a touch of sophistication. This theme prioritizes showcasing your products with a clean, user-friendly layout, allowing your clothing to take center stage and providing a seamless shopping experience for your customers.

Paid Shopify themes


Neat - Paid Shopify themes

This Shopify theme offers a customizable, pre-designed layout for a clean, impactful look. Focus on your products with high-quality images and easy navigation. Neat packs a punch despite its streamlined design, letting you add unique details and convert customers.

Prices: $200


Xclusive - Paid Shopify themes

Want your store to stop customers in their tracks? Xclusive is an option that spotlights your brand. It goes beyond product listings with “Shop the Look” features and gorgeous visuals. Plus, you can customize it to match your unique style. Xclusive is one of the most expensive Shopify themes, promising a groundbreaking user experience and converting more potential customers.

Price: $400

Shopify themes & templates for artists

Free Shopify themes


Studio - Free Shopify themes

Studio, Shopify themes free download, designed specifically for artists, designers, and art galleries. This theme goes beyond just product listings, transforming your store into an inspiring online gallery. Studio boasts features like stylish typography and colorful accents to highlight your artwork, along with collection-based navigation and artist profiles that put the spotlight on your creative talent.


Publisher - Free Shopify themes

The Publisher Shopify themes boasts a captivating design with a focus on high-quality visuals, ideal for grabbing attention and letting your artwork speak for itself. This user-friendly Shopify theme offers powerful customization options, along with features that enhance navigation and storytelling, allowing you to craft a website that’s both beautiful and functional.

Paid Shopify themes


Align - Paid Shopify themes

Freedom creative and showcase your art in style with Align, a Shopify theme designed specifically for artists. Align strikes the perfect balance between stunning visuals and user-friendly navigation, putting your artwork front and center while ensuring a smooth buying experience for your customers. This feature-rich theme empowers you to create a professional online presence without the hefty price tag, allowing you to focus on what you do best.

Price: $320


Icon - Paid Shopify themes

Take your artist brand to the next level with Icon, a premium Shopify theme designed to make your artwork stand out. Icon offers a wealth of features specifically tailored to artists’ needs. It empowers artists with features that manage your store, showcase your work stunningly, and convert visitors into paying fans.

Price: $280

Shopify themes & templates for jewelry and accessories

Free Shopify themes

Shine & Sparkle

Shine & Sparkle - Free Shopify themes

Make your jewelry and accessories glimmer online with Shine & Sparkle, a free Shopify theme. This theme offers a dazzling design perfect for showcasing your products and boasts user-friendly features to create a smooth shopping experience, turning window-shoppers into customers.


Multifly - Free Shopify themes

Attract attention and showcase your dazzling jewelry and accessories with Multifly, a free Shopify theme. This versatile theme offers a beautiful, customizable design that lets your products shine, while its user-friendly features ensure a seamless shopping experience for your customers.

Paid Shopify themes


Frame - Paid Shopify themes

Frame is considered one of the most popular Shopify themes, with a minimalist, authentic style that allows users to focus on their visual products. It offers user-friendly features for a clean product layout and an intuitive user experience. Moreover, Frame also packs a punch with features like quick view functionality and color swatches, making the shopping experience a breeze for your customers.

Price: $140


Gems - paid Shopify themes

Captivate your audience and elevate your jewelry brand with Gems, a premium Shopify theme designed specifically for showcasing exquisite accessories. Beyond stunning visuals, Gems offers powerful features to streamline store management and boost sales. This theme empowers you to transform casual browsers into loyal customers.

Price: $29

Shopify themes & templates for food and drink

Free Shopify themes


Crave - Free Shopify themes

Look at this layout; it’s perfect for an online food and beverage store. Crave is one of the free Shopify themes, designed to tantalize your customers’ taste buds and turn them into loyal fans. It also boasts dynamic checkout options to streamline the buying process and keep your customers happy, making it a delicious choice for any online food or drink store.


Caviar  - Free Shopify themes

Caviar, a free Shopify theme, caters to your delectable food and drink business. This theme offers a mouthwatering design that will tempt your customers, while its user-friendly features make it easy to showcase your products and streamline the ordering process. Caviar is the perfect recipe for a successful online store.

Paid Shopify themes


Organica -  Paid Shopify themes

Cultivate a thriving online presence for your health food business with Organica, a premium Shopify theme. Organica goes beyond beautiful design, offering features specifically built to showcase fresh, organic products and streamline the customer journey. This powerful Shopify themes equips you to attract health-conscious consumers and convert them into loyal customers.

Price: $56

Cake Shop

Cake Shop - paid shopify theme

Sweeten your online presence with Cake Shop, a premium Shopify theme designed to tempt taste buds and turn cake dreams into reality. Cake Shop boasts mouthwatering visuals that will showcase your creations in style, while its user-friendly features allow for easy ordering and a smooth customer experience. This delicious theme is the perfect recipe for taking your cake business to the next level.

Price: $59

Shopify themes & templates for home and decor

Free Shopify themes


Craft - Free Shopify themes

Craft is a Shopify theme free with a clean style and a focus on products. It’s one of the Shopify themes suitable for industries that require elegant luxuries such as furniture, jewelry, and gemstones. This responsive theme ensures your store looks perfect on any device, from desktops to smartphones.


Trade - Free Shopify themes

Trade offers a beautiful and customizable design that lets your furniture and homeware shine, while user-friendly features ensure a seamless shopping experience for your customers. Attract new customers and bring your interior design vision to life with Trade.

Paid Shopify themes


Unicorn - Paid Shopify themes

Unicorn is a Shopify theme that caters to a wide range of business needs, such as furniture, jewelry, clocks, audio, mirrors, silver, lighting, tableware, sculptures, and audio. With a clean and customizable design, users can set up a personality layout to engage their customers via product badges, videos, and built-in marketing tools.

Price: $150


Combine - Paid Shopify themes

Being a professional merchant on Shopify? Let’s try to Combine themes that are defined for ambitious businesses. Users can show their products in various styles with different rich- features, such as image zoom, product badges, and video integration. It also goes beyond aesthetics, offering in-depth product descriptions and mobile-friendly design to ensure a seamless buying experience.

Price: $360

Shopify themes & templates for beauty and cosmetic

Free Shopify themes


Sense - Free Shopify themes

If you are passionate about the beauty & skincare industry, Sense is a good option for the free Shopify themes. With the dynamic theme and an extended product detail layout, you can easily show visual images or information to your customers.


Sheena - Free Shopify themes

Embellish your online beauty brand with Sheena, a free Shopify theme designed for cosmetics and skincare. Sheena offers a beautiful, user-friendly experience, perfect for showcasing your products and attracting new customers. This feature-rich theme allows you to create a stunning online store without breaking the bank.

Paid Shopify themes


Essentials - Paid Shopify themes

Craft a sophisticated online presence for your men’s grooming brand with Essentials. It transcends design with features specifically tailored to showcasing men’s beauty products. This powerful theme streamlines your store management and empowers you to convert browsers into loyal customers, all while maintaining a masculine and distinguished aesthetic.

Price: $250


Barcelona - Paid Shopify themes

Barcelona offers more than just stunning visuals; it boasts features that streamline store management, showcase products beautifully, and target the specific needs of your female customers. This feature-rich theme empowers you to transform browsers into beauty enthusiasts and loyal fans.

Price: $320

How do choose attractive Shopify themes for your store?

The attractive Shopify themes are not only an outside look but also powerful features that perfectly match your brand and products. Firstly, let’s consider your brand identity: “Is your store minimalist, modern, warm, or inviting?”. Then, go to the Shopify themes store and choose your favorite one. Many Shopify themes available for free can meet your basic needs and reflect your vibe. Besides, you can refer to other Shopify theme marketplaces, such as:

On the other hand, if you want to expand your brand with user-friendly and rich features, such as zoom images, video integration, and others like that, let’s consider the paid Shopify themes. Your theme should be easy to navigate on both desktop and mobile for happy customers (and happy sales). With these factors in mind, you’ll be well on your way to a stunning and functional.

How to make Shopify themes?

As you might know, users also make money from Shopify by building a new one for the Shopify community. It is such a fanatical activity but not for the faint of heart. To be a Shopify developer, you need to know technology languages such as HTML, CSS, and JavaScript, along with Shopify’s templating language, Liquid.

The process involves setting up a development environment, creating a new theme from scratch or using a starter theme, and then customizing those files to achieve your vision.  Don’t forget to test everything locally before uploading your theme to a Shopify store for launch.

How to change themes on Shopify?

Changing themes on Shopify is a breeze! 

  • Head to the panel’s “Online Store” section and find “Themes.” 
  • There, you’ll see your current theme and any new ones you’ve uploaded. 
  • Peek at the new theme’s preview before committing, and if it looks stunning, click “Publish” next to it to make it your store’s new look. 
  • Remember to back up your current theme first, and don’t forget to check menus and product listings after switching to ensure everything looks as intended. 

With these steps, your Shopify store can transform into a themed haven in no time!


Whether you’re a budget-conscious entrepreneur or a business seeking a feature-rich storefront, Shopify themes offer a fantastic solution to create your dream online store. From the minimalist elegance of Craft to the feature-packed power of Combine, there’s a theme perfectly suited to bring your brand vision to life. So dive into the world of Shopify themes, explore the free and paid options, and get ready to showcase your products in a way that converts and captivates your customers.

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