Salesforce eCommerce Integration
CRM eCommerce integration provides retailers with a centralized location to store and manage their customer information. This broadens the range of marketing initiatives that companies like to focus on and implement. When your customers receive highly personalized email marketing, which is only possible with CRM, it will have a direct impact on the entire performance of your online store.
Customer-centered processes that are effectively defined and integrated aid eCommerce owners in acquiring new business and retaining existing clients. It can also serve to generate differentiation, allowing the company to charge a higher price than its competitors. The integration of CRM with the online store ensures that the company is well equipped to comprehend what is going on in the minds of customers and pitch the appropriate product.