How to sync products between TikTok Shop and Ecwid

Table of Contents

Discover how to effortlessly sync your products between Ecwid and TikTok Shop in this guide. Learn the essential steps to expand your online reach and streamline your sales process by integrating your Ecwid store with one of the fastest-growing social media platforms. This straightforward approach ensures your products are showcased to a wider audience, enhancing visibility and simplifying inventory management across platforms.

Step 1: Log Into HexaSync App

  1. Log into the HexaSync app to initiate the syncing process. 

Note: First-time users must set up and connect their Ecwid and TikTok Shop accounts within HexaSync.

hexasync integration app

Step 2: Authorize HexaSync App

Authorize App in TikTok Shop

  1. Login to TikTok Shop: 

Navigate to TikTok Shop Partner Profile and log in using the provided email credentials.

  1. Access Development Kit:

Go to“Development Kit” followed by selecting “Development Shop.” → click “Enter.”

Access Development Kit:
  1. Authorize the HexaSync App:

You’ll see a list of profiles; locate and select the profile named “[TikTok Shop – Ecwid].”

Authorize the HexaSync App:
Authorize the HexaSync App: 2

Then, click on “Authorize.” → You should see a “Success” notification, indicating the app has been authorized correctly.

authorize app

Authorize App in Ecwid 

  1. Go to the HexaSync app link within your Ecwid dashboard by following this direct link.

Install HexaSync App: https://my.ecwid.com/store/99789001#apps:view=app&name=hexasync-dev 

  1. Look for the “Install” option on the app page and select it to integrate HexaSync with your Ecwid store.
option on the app page

Step 3: Create Product

  • Preparation: Ensure the new product in Ecwid adheres to TikTok Shop’s guidelines, including:
  •  a product name over 25 characters
  • .jpg format images over 300 pixels
  • The value of the field package_perimeter must be less than 100. 

Formula: package_perimeter = (package_width + package_height) x2 + package_length)

  • Product Details: Include SKU, product name, price, stock, description, and images, following TikTok’s product policies to avoid violations.

Step 4: Configure Product Sync

Product Image Test

  1. Within HexaSync, locate and select the “TikTok Shop Ecwid Profiles option.”
hexasync profiles - sync products between TikTok Shop and Ecwid
  1. Find and click on “Product Images.” Task. This task is specifically designed for syncing product images from Ecwid to TikTok Shop
hexasync tasks
  1. Click on the Search icon in the “seller_sku” column to locate the SKU of the newly created product. 
hexasync data

Note: If the “seller_sku” column is not visible, click on the “Edit Column” button in the toolbar. From there, select “seller_sku” to make it display within the table.

data option
  1. Check the “Destination ID” column. If information is shown here, it indicates that the product image has been successfully pulled from Ecwid and synced to TikTok Shop. 

This column confirms your product is now consistent across your online storefronts on both platforms.

confirms your product is now consistent

Product Test 

  1. Find and click on “Product Images.”. This task is specifically designed for syncing product images from Ecwid to TikTok Shop
hexasync task -images
  1. Click on the Search icon in the “seller_sku” column to locate the SKU of the newly created product. 
seller sku comlumn

Note: If the “seller_sku” column is not visible, click on the “Edit Column” button in the toolbar. From there, select “seller_sku” to make it display within the table.

hexasync data option
  1. You can check the information set up in the columns: Price, Stock, Height, Weight, Description,….
data synced
  1. Check the “Destination ID” column. If information is shown here, it indicates that the product has been successfully pulled from Ecwid and synced to TikTok Shop. 

This column confirms your product is now consistent across your online storefronts on both platforms.

Step 5: Confirm Sync in TikTok Shop

To finalize, verify the product’s presence in TikTok Shop by searching for it within the platform’s product management section. This confirms the product is correctly listed and visible.