beehexa integrationsidebar
beehexa beehexa logo 1

We Build HexaSync Integration Platform for Connecting ERP, POS, CRM, Accounting, and eCommerce Applications to Automate Business Processes

5+ Best YouTube Channels To Learn BigCommerce

Creating a list of the top YouTube channels dedicated to BigCommerce involves selecting channels known for delivering valuable content on how to use, optimize, and leverage the BigCommerce platform for e-commerce success. These channels cater to a wide range of viewers, including new store owners, experienced merchants, and developers interested in BigCommerce.

1. BC with Kal Wiggins

The YouTube channel “BC with Kal Wiggins” focuses on BigCommerce (BC) content, presented by an individual named Kal Wiggins. The channel would likely cater to BigCommerce users ranging from beginners to advanced, offering insights, tutorials, best practices, and updates related to the BigCommerce platform. 

BigCommerce Content Overview on “BC with Kal Wiggins”

  • Getting Started with BigCommerce: Introductory videos for new users, covering the basics of setting up a BigCommerce store, including selecting a theme, customizing your storefront, adding products, and configuring shipping and payment options.
  • Deep Dives into BigCommerce Features: Detailed tutorials on specific features of BigCommerce, such as product management, SEO settings, analytics, and the use of BigCommerce’s native apps and integrations to enhance store functionality.
  • Customizing Your BigCommerce Store: Guides on how to customize and design your BigCommerce store to match your brand, including tutorials on HTML/CSS modifications, theme customization, and using the Page Builder tool for drag-and-drop design.
  • BigCommerce Marketing Strategies: Videos focusing on how to market a BigCommerce store effectively, covering topics like email marketing, social media strategies, PPC advertising, and leveraging BigCommerce’s built-in marketing tools.
  • Advanced BigCommerce Tutorials: For the more technically inclined users, Kal Wiggins could offer advanced tutorials on topics such as using the BigCommerce API for custom integrations, developing BigCommerce apps, and creating custom checkout experiences.
  • E-commerce Growth Tips: Beyond platform-specific features, the channel could provide advice on broader e-commerce strategies for growing an online business, such as conversion rate optimization, customer retention strategies, and scaling your operations.
  • BigCommerce Updates and What They Mean for You: Regular updates on new features and changes to the BigCommerce platform, including expert analysis on how these updates impact store owners and tips for taking advantage of new functionalities.
  • Q&A and Troubleshooting Sessions: Interactive Q&A sessions where Kal Wiggins addresses viewer questions and common troubleshooting topics, offering solutions and workarounds for frequent challenges faced by BigCommerce users.
  • Interviews with BigCommerce Experts and Successful Merchants: Featuring discussions with BigCommerce experts, developers, and successful merchants, sharing insights, experiences, and success stories from the BigCommerce community.
  • Comparing E-commerce Platforms: Objective comparisons between BigCommerce and other e-commerce platforms, helping viewers understand the strengths and weaknesses of each and make informed decisions about which platform best suits their needs.

For more information: 

2. BigCommerce Developers

The “BigCommerce Developers” YouTube channel is a dedicated resource for developers interested in building eCommerce solutions on the BigCommerce platform. The channel aims to empower developers globally by providing them with the knowledge and tools needed to create amazing eCommerce experiences. 

It features a range of content, including:

  • BigCommerce API Tutorials: Detailed guides on using the BigCommerce API, covering topics such as authentication, making RESTful requests, and working with different endpoints like products, orders, customers, and more. These tutorials would help developers understand how to programmatically interact with BigCommerce stores.
  • Developing Custom BigCommerce Apps: Videos focusing on the development of custom BigCommerce apps, including setting up your development environment, registering your app with BigCommerce, and publishing it to the BigCommerce App Marketplace.
  • Theme Development with Stencil: Tutorials on creating and customizing themes using BigCommerce’s Stencil framework, covering topics from basic theme structure and file organization to advanced customization techniques and local development setup.
  • Integrating Third-Party Services: How-to guides on integrating third-party services and APIs with BigCommerce stores, such as payment gateways, shipping providers, CRM systems, and marketing tools, showcasing real-world integration scenarios and best practices.
  • Webhooks and Event-Driven Development: Exploring the use of BigCommerce webhooks for building event-driven applications, including setting up webhooks, handling incoming data, and creating responsive systems that react to store events in real time.
  • Performance Optimization Techniques: Best practices for optimizing the performance of BigCommerce stores, including front-end optimization strategies, reducing API call overhead, and leveraging caching mechanisms.
  • Security Best Practices for BigCommerce Development: Covering essential security considerations for developers, such as securing API credentials, implementing secure authentication flows, and protecting against common web vulnerabilities within the context of BigCommerce development.
  • Migration to BigCommerce: Guidance for developers tasked with migrating stores from other platforms to BigCommerce, including data migration strategies, SEO preservation techniques, and custom functionality porting.
  • Using GraphQL with BigCommerce: Tutorials on leveraging BigCommerce’s GraphQL API for more efficient data fetching, including examples of GraphQL queries and mutations, and best practices for using GraphQL in custom applications.
  • Developer Q&A and Troubleshooting: Interactive sessions addressing common development questions and troubleshooting issues encountered by developers working with BigCommerce, providing a forum for community support and expert advice.
  • Updates and New Features: Regular updates on the latest BigCommerce features, SDKs, APIs, and developer tools, helping developers stay informed about new opportunities to enhance their BigCommerce projects.

One of the first video series highlighted is “Getting Started with BigCommerce,” filmed and edited by Developer Advocate Stephen Hilliard. This series is just the beginning, with plans for many more content series to be added, aimed at supporting the developer community around BigCommerce​​.

This channel is an essential resource for any developer working with the BigCommerce platform, whether creating custom themes, integrating APIs, or building custom apps. It offers a direct line to expert advice and support, helping developers navigate challenges and maximize their development efforts on BigCommerce.

For more information:

3. HexaSync

HexaSync focuses on creating a variety of videos that cater to different aspects of using the BigCommerce API, aimed at developers, e-commerce store owners, and IT professionals who are interested in integrating BigCommerce with other systems. 

Video Content Ideas for HexaSync YouTube Channel on BigCommerce API

  • Introduction to BigCommerce API: A beginner-friendly guide explaining what the BigCommerce API is, its capabilities, and why it’s crucial for e-commerce businesses looking for integration and automation solutions.
  • Setting Up Your BigCommerce API Environment: A tutorial on how to set up your development environment for BigCommerce API development, including obtaining API credentials and configuring your first API calls.
  • Understanding BigCommerce API Resources: Deep dives into specific BigCommerce API resources, such as Products, Orders, Customers, and more, explaining how to use these endpoints to manage e-commerce data programmatically.
  • Integrating BigCommerce with CRM Systems Using HexaSync: A series of case studies or walkthroughs showing how to integrate BigCommerce with popular CRM systems (like Salesforce or HubSpot) using HexaSync, focusing on syncing customer data, sales information, and customer service activities.
  • Automating Order Fulfillment with BigCommerce API and HexaSync: Demonstrations on how to automate order fulfillment processes by connecting BigCommerce with logistics and shipping platforms, using HexaSync for real-time data exchange.
  • Customizing E-commerce Experiences with BigCommerce API: Examples of how to use the BigCommerce API to create custom shopping experiences, personalized marketing campaigns, and unique customer journeys.
  • Troubleshooting Common BigCommerce API Issues: Advice on diagnosing and resolving common challenges and errors encountered when working with the BigCommerce API, based on real-world scenarios and solutions.
  • What’s New in BigCommerce API: Regular updates on new features, enhancements, and changes in the BigCommerce API, helping viewers stay up-to-date with the latest developments.

The videos will provide actionable content that is valuable to viewers, ranging from step-by-step tutorials and best practices to expert insights, utilizing HexaSync’s expertise in e-commerce integration to address specific challenges and use cases.

For more information:

4. BigCommerce

“BigCommerce” is a YouTube channel devoted to videos for current and potential BigCommerce users, including e-commerce business owners, developers, and digital marketers.

To maximize the potential of online stores, the channel’s content is likely to cover a wide range of topics.

Content Overview for the BigCommerce YouTube Channel:

  • Platform Tutorials and How-to Guides: Step-by-step videos demonstrating how to use BigCommerce features, including setting up an online store, adding products, configuring payment and shipping options, and customizing store design.
  • E-commerce Best Practices: Videos covering best practices in e-commerce, such as optimizing product pages for conversions, implementing effective SEO strategies, and enhancing the customer shopping experience.
  • Feature Announcements and Updates: Informational videos about new features, updates, and enhancements to the BigCommerce platform, providing users with insights into how they can benefit from the latest developments.
  • Developer Guides and API Tutorials: Technical tutorials aimed at developers, covering topics such as utilizing the BigCommerce API for custom integrations, developing apps, and customizing themes using Stencil.
  • Success Stories and Case Studies: Inspirational videos featuring interviews with successful BigCommerce merchants, sharing their experiences, challenges, and how they’ve grown their online businesses using the platform.
  • Digital Marketing Strategies: Content focusing on how to leverage digital marketing channels effectively, including social media marketing, email marketing, content marketing, and PPC advertising, to drive traffic and sales.
  • Partner Ecosystem and Integration Solutions: Videos showcasing BigCommerce’s partner ecosystem, highlighting various integrations with third-party apps and services that extend the functionality of BigCommerce stores, such as CRM, ERP, and marketing automation tools.
  • E-commerce Trends and Insights: Discussions and analyses of current e-commerce trends, consumer behavior, and market insights that can influence online retail strategies and decision-making.
  • Live Q&A Sessions and Webinars: Interactive live sessions where viewers can ask questions and get advice on various topics related to e-commerce, BigCommerce features, and online business strategies.
  • User Community and Support Resources: Videos designed to foster a sense of community among BigCommerce users, including tips on leveraging community forums, accessing support resources, and participating in user groups and events.

This content mix not only educates and supports BigCommerce users across different stages of their e-commerce journey, but also inspires and engages the broader online retail community. BigCommerce’s YouTube channel will play a crucial role in helping merchants succeed in the competitive online marketplace by serving as a comprehensive resource for e-commerce knowledge.

For more information:

BigCommerce Product Tutorials

5. Santrel Media

Santrel Media is a digital marketing and online business education platform that provides a wide range of tutorials, tips, and strategies for entrepreneurs, small business owners, and content creators. If they were to cover BigCommerce on their YouTube channel, the content would likely focus on educating viewers about using BigCommerce to build, launch, and grow an online store.

BigCommerce Content Overview on Santrel Media

  • BigCommerce Tutorial for Beginners: A comprehensive guide to getting started with BigCommerce, from signing up for an account to launching your first product. This video would likely cover the basics of setting up an online store, including choosing a theme, customizing your site, adding products, setting up payment and shipping options, and launching your store.
  • BigCommerce vs. Shopify Comparison: A detailed comparison between BigCommerce and Shopify, two of the leading e-commerce platforms. Santrel Media could cover the pros and cons of each platform, pricing, features, ease of use, customization options, and for whom each platform is best suited.
  • E-commerce SEO Best Practices on BigCommerce: Tips and strategies for optimizing a BigCommerce store for search engines. This might include how to conduct keyword research for product pages, optimize product descriptions and images, structure your site for SEO, and measure your SEO success.
  • How to Design a High-Converting BigCommerce Store: Advice on designing a BigCommerce store that maximizes conversions. Topics could include best practices for user experience (UX) design, how to create compelling product pages, the importance of mobile responsiveness, and utilizing BigCommerce’s design features and apps to enhance your store.
  • Advanced BigCommerce Features Tutorial: A deep dive into some of BigCommerce’s advanced features, such as the use of BigCommerce’s API for custom integrations, setting up complex shipping rules, or using customer groups for personalized shopping experiences.
  • BigCommerce Marketing Strategies: A series of videos focusing on how to market a BigCommerce store, covering email marketing, social media advertising, content marketing, and using BigCommerce’s built-in marketing tools.
  • Case Studies and Success Stories: Interviews or discussions with successful BigCommerce store owners. These videos could explore the strategies and tactics used by these merchants to grow their businesses, providing real-world insights and inspiration for viewers.
  • BigCommerce Updates and New Features: Regular updates on new features, updates, and enhancements to the BigCommerce platform. These videos would help viewers stay up-to-date with the latest BigCommerce developments and understand how to leverage new features for their online store.
  • Troubleshooting Common BigCommerce Issues: A troubleshooting guide for common issues that users may encounter while using BigCommerce, offering solutions and tips to resolve these problems effectively.
  • Integrating BigCommerce With Other Tools: Tutorials on integrating BigCommerce with popular third-party tools and services, such as email marketing platforms, CRM systems, and social media channels, to streamline operations and enhance the functionality of a BigCommerce store.

Santrel Media’s approach to covering BigCommerce on their YouTube channel would likely be informative, practical, and focused on helping viewers succeed in the competitive world of e-commerce by leveraging BigCommerce’s comprehensive features and capabilities.

For more information:

6. AfterShip

AfterShip, known for its post-purchase optimization and automated tracking solutions, focuses on enhancing the customer experience after an order is placed. If AfterShip were to cover BigCommerce content on their YouTube channel, it would likely revolve around leveraging BigCommerce in conjunction with AfterShip’s services to streamline shipping, tracking, and overall order management processes for e-commerce businesses. The content would aim to educate BigCommerce store owners on improving operational efficiencies, enhancing customer satisfaction, and ultimately boosting customer loyalty and repeat business. 

BigCommerce Content Overview on AfterShip

  • Integrating AfterShip with BigCommerce: A step-by-step tutorial on how to connect AfterShip with a BigCommerce store, covering the benefits of integration, such as automated shipment tracking, reducing WISMO (where is my order) queries, and enhancing the post-purchase customer experience.
  • Automating Order Tracking on BigCommerce: Videos focusing on setting up automated tracking updates for customers, showcasing how to use AfterShip’s dashboard to manage shipments, and demonstrating how customers can track their orders in real-time directly from the BigCommerce store interface or via automated notifications.
  • Improving Customer Satisfaction with AfterShip and BigCommerce: Content highlighting strategies for using AfterShip’s tools within the BigCommerce platform to improve customer satisfaction post-purchase, such as customizing tracking pages, sending timely delivery updates, and managing returns more efficiently.
  • Leveraging Analytics to Reduce Shipping Delays: Guides on using AfterShip and BigCommerce analytics to monitor shipping performance, identify trends in delivery delays or issues, and make informed decisions to improve logistics and customer service.
  • Optimizing the Returns Process for BigCommerce Stores: Advice on setting up a seamless returns process with AfterShip Returns Center and BigCommerce, including how to create a branded returns page, automate return notifications, and manage returns and exchanges efficiently to enhance customer trust and loyalty.
  • Case Studies of Successful BigCommerce and AfterShip Integrations: Success stories from BigCommerce store owners who have integrated with AfterShip, focusing on the operational improvements and customer satisfaction metrics achieved through the partnership.
  • New Features and Updates from AfterShip for BigCommerce Users: Regular updates on new AfterShip features and enhancements that benefit BigCommerce store owners, including new carrier integrations, updates to tracking and returns management functionalities, and tips for leveraging these features to improve post-purchase customer experiences.
  • Best Practices for Post-Purchase Communication: Tips and strategies for effective post-purchase communication, utilizing AfterShip’s notifications system to keep customers informed and engaged from the moment an order is placed until it is delivered—and even through the returns process if necessary.
  • Enhancing the Unboxing Experience: Ideas and strategies for BigCommerce merchants to enhance the unboxing experience, using insights from AfterShip’s tracking data to personalize the customer experience, include tailored inserts based on delivery timing or customer preferences, and encourage social sharing and repeat purchases.
  • Webinars and Live Q&A Sessions: Interactive sessions where BigCommerce store owners can learn about maximizing their use of AfterShip, ask questions about specific challenges, and get advice on best practices for shipping, tracking, and returns management.

This content would not only demonstrate the practical applications of AfterShip within the BigCommerce ecosystem but also underline the importance of a streamlined post-purchase experience in building a successful e-commerce business.

For more information:


These channels provide a wealth of knowledge on BigCommerce, catering to a variety of needs from the technical aspects of development and customization to strategic business and marketing advice for e-commerce success. Whether you’re a complete beginner or looking to enhance your existing store, these channels are valuable resources to learn and grow with BigCommerce.

Table of Contents

Ready to integrate and automate at scale ?

Learn how HexaSync lets you build enterprise-grade integrations and automations without having to code.

Receive Exclusive Productivity Tips Directly in Your Inbox

We’ll email you 1-3 times per week—and never share your information.

Get started for free

You can’t add more hours to the day. Beehexa is the next best thing.